Hi. I am a
01.
Embark on a visual journey with me, a seasoned designer boasting almost two decades of expertise in the art of visual storytelling. My specialization spans UX, graphic design, interactive multimedia, and captivating video animation. Having led a dynamic team of creative communicators and visual designers, I excel in unraveling complex ideas, presenting them in a way that is not just accessible but inherently captivating.
My proficiency in concept prototyping allows me to dissect clients’ challenges, understanding the intricacies of people, processes, and experiences involved. I seamlessly translate these complexities into visual narratives, fostering a shared understanding that guides individuals and teams to invest their efforts strategically. Having contributed significantly across various sectors—banking, technology, energy, and public services—my portfolio is a testament to my versatile skill set and a commitment to bringing creativity and clarity to every project.
02.
Recent projects
Showreel
A collection of video production, motion graphics and whiteboard style animations produced in the last decade.
Mana Little Theatre Marketing
Printed poster, flyers and social marketing materials for recent theatre show. The design required an aged and rundown look throughout the materials to match the premise of the production.
IMB Construction Ltd.
RFT Response document design and consolidation for local construction company.
Button & Acorn
Brand Identity design for small children's product startup.
Mana Little Theatre
Upcoming production promotional artwork.
P-Tech
Interactive Figma Prototype to introduce prospective partners to the P-Tech program.
Armchair Insomniacs
Artwork creation for vinyl record sleeve and label.
Flying Fligel
Brand Identity for small Jewish bakery, utilising children's artwork in the design.
03.
What I am awesome at
My expertise lies in the seamless fusion of UX, graphic design, interactive multimedia, and captivating video animation. Leading a team of creative communicators and visual designers, I excel at simplifying complex ideas and translating them into visually compelling narratives that resonate across diverse sectors.
Art director
I guided a team of imaginative communicators and visual designers through the challenges posed by exceedingly tight deadlines, intricate briefs, and the delicate task of managing the expectations of dynamic personalities.
Visual storytelling
With more than a decade of experience in the private sector, where compelling narratives take center stage, my expertise lies in simplifying intricate concepts and delivering them with unparalleled clarity.
Brand experience
Bringing over 15 years of expertise in brand design, I have a proven track record of developing distinctive logos for a range of clients, alongside my contributions to IBM's internal branding initiatives.
Motion design
With a wealth of experience in motion design, I excel in producing dynamic 2D animations in After Effects and captivating explainer videos in VideoScribe, showcasing a unique blend of creativity and technical skill.
